If you are a business or brand who is trying to target a small and specific region with your keywords, it’s quite easy to see that this can prove quite frustrating.  We know that reaching a high-intent local audience is very valuable.  But if you have any amount of volume data, you will soon find yourself hitting a wall.  In this episode of Whiteboard FridayRand Fishkin is going to share how we can uncover powerful, laser-focused keywords that will reach exactly the right kinds of people.