Sometimes it’s fun being nostalgic. Sometimes it’s fun living in the past. But there are times and places when people live in the past and they shouldn’t be. SEO is one of those things you shouldn’t be living in the past with. Using methods that worked back in the day can be alluring, but these days, those methods are something that can be proven to be dangerous if used in this day and age of SEO.
In this episode of Whiteboard Friday, Rand Fishkin points out eight old school SEO practices that we should be ignoring in favor of more effective and modern alternatives.