keywordsIf you’re doing keyword research right, you’ll know how complex the process can be.  Realistically, it should involve a robust toolkit, a good amount of different sources and a great deal of thoughtfulness to uncover new keywords and appraise their value.

In this episode of Whiteboard Friday, Rand Fishkin, will share with us a strategic 4-step process for discovering a nd prioritizing the best keywords for your SEO campaigns.  Included in the video is a passel of tools that you can check out as well!