Written by Scott Orth I am a blockhead. It’s okay, I don’t mind saying it. No one, save for my wife or siblings, has ever called me a blockhead that I know of… it’s a title I give myself. Why? It keeps me humble. But also, I think its how I’ve often viewed myself. I’m […]
(Also called Google Places, Google Local, and (erroneously) Google Maps) Written by Scott Orth If you’re a local business, you want local visibility and traffic, right? What better way to gain local exposure but to show up in Google local search, with a Google My Business page? If you don’t already know, when you type
Six Steps to Improve Google My Business Page Ranking Read More »
Written by Scott Orth The first time I can remember being picked back up had nothing to do with business. But it follows me and echoes in my mind every time I’ve ever had difficulty to deal with. I was a kid – maybe 10 years old. We were visiting friends (the Miller’s) where they
Falling…Failing, and Picking Yourself Up to Try Again Read More »
– Written by Scott Orth “The greatest discovery of any generation is that a human being can alter his life by altering his attitude” – William James, Philosopher and Psychologist Negative Thought Negativity is pervasive. It holds you down and takes others down with it. According to the Mayo Clinic, there are four major types
Written by Scott Orth – One of the first requirements I have for every new client is Administrator access to their Google Analytics account. What if they don’t have Google Analytics, you ask? What planet are they on? Seriously, why wouldn’t a business utilize one of the most
How Google Analytics Made my Client an Extra $198,362 in 60 Days Read More »
Written by Scott Orth We posted many warnings and updates as news has emerged about Google’s upcoming algorithm update; but now it is upon us. Have you protected yourself? On April 21st Google will be updating its index, having a dramatic affect on mobile search. Google has always said that you should build the most
I have been building success for businesses small and large for more than 16 years. My focus has always been primarily on Internet marketing; but being involved in such a variety of marketing plans and strategies over the years has given me incredible insight into what works and
Written by Scott Orth – They say Honesty is the best policy. And it’s a policy I live by… even after it cost me over $1.2 Million in lost client revenue in just the past 18 months. I’m a consultant. I tell you how to improve your business and I advise on the best ways
Written by Scott Orth – This…Is…Awesome! I was just browsing through some of my old presentations and articles, and I came across a post from 2007. We’re talking EIGHT YEARS ago! The post is about the importance of business intelligence in search marketing. Sometimes it just hurts to be in front of the curve! In
Written by Scott Orth – I’ve been in SEO (Or Search Engine Optimization) for about 16 years. That’s about as long as Google has been in existence – and before there was ever blackhat (tricks and cheating) or whitehat (clean and honest). In fact, I would argue that ALL SEO was blackhat in the early