GoogleIn a Google Hangout this morning, Google’s John Mueller was talking with webmasters, and was asked about the Google Panda 4.2 update a number of times.  One of those questions included why it’s running slower than usual.

The rollout is taking months and months, John explained, because of an “intense issue” related to “technical reasons.”  John also mentioned that this rollout isn’t going slow just to “confuse people.”  Regardless of what people think of Google, I don’t think they would intentionally troll people.

Both the SEM Post and Search Engine Roundtable transcribed part of this Q&A on Panda:

This

[Panda rollout] is actually pretty much a similar update to before. For technical reasons we are rolling it out a bit slower. It is not that we are trying to confuse people with this. It is really just for technical reasons.

So, it is not that we are crawling slowly. We are crawling and indexing normal, and we are using that content as well to recognize higher quality and lower quality sites. But we are rolling out this information in a little bit more slower way. Mostly for technical reasons.

It is not like we are making this process slower by design, it is really an internal issue on our side.

One of the things that webmaster want to see from Google’s Web spam algorithms is immediate results, but because of the slow rollout, that’s not going to really happen.  In order to see any real results, positive or negative, we’re all going to just have to wait a number of months.

Here is the video embed.  If you want to see where the start of the question/answer, click here:

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