So an SEO walks into a store to buy a pair of pants… Hey, that’s not just any SEO, that’s our CEO and lead author of The Art of SEO Eric Enge. And that pants salesman looks suspiciously like Stone Temple Senior Consultant Brian Weiss. Anyway, Eric just wants a simple pair of pants, but Brian gives him so many ridiculous choices, Eric just gives up and goes to another store.

Many large site owners treat Google the same way. They create so many pages that are essentially about the same thing, that Google gives up on trying to rank and index them. So how many pages should your site have? How do you determine which pages should stay and which should be cut? Find out in this video!

Sponsored by digital marketing agency Stone Temple: https://www.stonetemple.com/