You’ve been writing or creating video content for your site for a while now, and you’e begun realizing how some of your content is doing very well in comparison to the rest.  It’s either converting really well, or it’s garnering the most qualified traffic, but it’s ultimately collecting dust.  Perhaps there something you can do with it now that you know it gone above and beyond proving its worth!

As you probably guessed by now, there is!  In this episode of Whiteboard Friday, Britney Muller, Moz’s SEO and Content Architect, will share with us three steps we can use to identify, repurpose and republish our top content to get every last drop of goodness from it.