As an SEO, I’m sure you have run into any number of uncooperative clients and vendors over the years. If you are new to the field, and you haven’t yet come across one yet, you will, just give it time. The problem with many of these types of clients are that they often do not implement their agencies’ SEO recommendation. What can get really frustrating is, after not doing what that agency recommended, they will then complain when they don’t get their desired results, such as an increased traffic flow, more visibility and the conversions they were hoping for.
There are a number of reasons clients won’t implement SEO recommendations. Some of these reasons include:
- The client doesn’t have the appropriate resources or time to make the recommended changes.
- Internal politics and red tape.
- Lack of qualified developers.
- High cost associated with the changes.
- No internal champion.
- Limitations to the CMS.
Here’s what it all boils down to – if a client won’t or can’t implement any of the SEO recommendations that are given to them, then that client brand is set up for failure.
If you’d like to get your clients to get into gear and fully implement all of the SEO recommendations that you set for them, there are some things that have to be done in order to get the ball rolling.
Winston Burton has written up an article that describes three common challenges that SEOs might run into, and how to handle each of them. Check it out by following the link below!
Search Engine Land – How To Ensure Your SEO Recommendations Get Implemented