Regardless of how big your business is, blogging is an excellent way to build trust with your audience. If you can provide content to your audience via your blog, your brand will be shown to be valuable, sharing expert information in your field, and allowing your audience why they should go with you as a customer or client.

But do you think that your blog could use a little improvement? Do you want to optimize your posts so that more people will read them?

Fortunately, the folks at Orbit Media share their steps to success, all of which was compiled into the following infographic.

Content creation flow chart

Source – Social Media Today