It’s known that video streaming services and social media platforms move quit a lot of traffic, and videos are moving slowly but surely to the front and center as the most popular form of online content. The spread of video content is being helped by being made more accessible by the widespread use of mobile devices, as well as the growing average speed of Internet connectivity.
YouTube and Twitch are great examples of how powerful videos can keep people glued to their screens. YouTube said that with US residents aged 18-34, they watch more videos on mobile devices than they do on any TV broadcast or cable network.
Because of how big video is these days, its never been more important than performing video optimization. In order to get more people watching your video content, you have to do your best to ensure that people can find your videos online and that they can choose your video over the sea of competition. This was something that was covered in the YouTube SEO 101 post.
Getting yourself noticed on YouTube can be quite a daunting challenge, but in a Search Engine Land post, they’ve rounded up some of the best tools that can help you optimize your YouTube videos for SEO.