In a previous column by , she had covered how you could use Google’s Search Console to learn about the health of your website.

There is another report found within Search Console, called Search Analytics, which gives you an overview of your website’s performance in Google’s organic (non-paid) search results.  The report shows some of the search queries that people had used to click through to your site.

In a new column by , there is an explanation on how to read the report.  The column moves on to share a few simple strategies on how small business owners are able to use it to improve a site’s organic Google search results and website marketing in general.

[Read the full post on Search Engine Land]

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