In regards to software development, many people have heard of a thing called agile processes.  But in case you didn’t know, those same key values can have a massive impact if applied to marketing.  Being able to be collaborative, adaptive, and iterative are all important skills to have when living in a world where Google can pull the rug out from under us at any moment.

In this episode of Whiteboard Friday, guest host Jim Ewel, the founder of, describes what’s important in the agile marketing process and why incorporating it into your work can be very beneficial.

Whiteboard Friday – Agile Marketing