If LinkedIn is a part of your paid social strategy for the upcoming year, then you’re in luck! LinkedIn has published a new overview of its bidding system, which includes a breakdown of various bid types, as well as tips on how to utilize every element. The guide shows how you are able to maximize your campaign performance so your ad delivery is to notch.

You can get more insight about LinkedIn’s bidding process here.

LinkedIn bidding guide

Source – Social Media Today