google-g-logo-2015-1920-800x450For those who use Bing Ads might be pleased to hear that Guided Tours has launched for Bing Ads web interface.  This new feature is intended to help users set up automated rules and complete other tasks in their accounts.

Out of the four tours, the first of them has debuted this week:

  • Remarketing Tour: Create a remarketing list.
  • Keyword Tour: Add and edit keywords.
  • Campaign Settings Tour: Learn how to set your budget, targeting, ad scheduling and exclusions.
  • Automate Rules Tour: Create and manage rules that run based on criteria you define.

The purpose of these tours shows users where they can click and offers tips on executing each step of a process.  Below, you’ll see an example from the campaigns settings tour:


To access the Guided Tours, you can find them in the upper right corner of the web interface when on an applicable page.

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