During the SMX East on the morning of October 24, Bing’s Christi Olson and Frederic Dubut explained how, in mid September, they shut down the public URL submission tool globally, which resulted in an influx of URL submissions to the alternative authenticated submission form in Bing Webmaster Tools.  In the end, URLs took weeks to be processed, rather than hours or a day.

According to Frederic Dubut, Bing has worked through the backlog of these URL submissions.  Bing wasn’t expecting the influx after the public tool was removed.

Not only that, Bing will start limiting the number of URLs that can be submitted via Bing Webmaster Tools in the coming weeks.

Bing made this change because they began seeing spammers switching to Bing Webmaster tools to submit a ton of spammy URLs.  Although the intention was to allow only the authenticated submission method, it unfortunately did not happen.  The planned limit will help govern the number of URls a site owner can submit within a certain timeframe via Bing Webmaster Tools.  The aim of this limit will hopefully reduce the spammy link submissions.

With the public tool gone, and the abuse via the Webmaster Tools having happened, reputable URL submissions may take longer to process and be found in Bing.

Ultimately, Bing should be able to crawl new content without using these tools. But if you’re one of the people that depend on the submission tool, your workflow may change soon.

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