Britney Mueller, the Senior SEO Scientist at Moz, spoke with Barry Schwartz back stage after her Mozcon talk to talk about the presentation, which was focused on Google’s featured snippets.

During her presentation, she shared that, based on a small data set, the impact featured snippets have on ones click through rate in the Google search results. At the same time, the data didn’t seem too positive, but everyone wants to show up in these featured snippet spots.

SourceBarry Schwartz