So there seems to be a decent following of a particular SEO tool called Screaming Frog. I’m sure a number of you have heard of it. In this case, it’s the favorite of Jim Seward, a contributing writer to Moz. After all, there are a number of things you can do with it, such as finding broken links, check Google Analytics code on all pages through custom search, and more. There is a good share of data that you can find by using the tool. But is there a way to use Screaming Fog data to help you perform a content audit? Perhaps!
In his post entitled How to combine Screaming Frog Data with Google Analytics data, he has written up a quick guide how you can do a content audit with the data you obtain from Screaming Frog. As Jim says, one of the things the tool isn’t able to do yet is tell you the popularity of a given page. This is where analytics packages come in. As you could probably guess from the title of this particular post, you know that this analytics package is going to be Google Analytics.
With these two tools, Jim is going to show you how to combine the data from both Screaming Frog and Google Analytics, and from there, you will be able to determine how popular a page is. So how does this sorcery happen? Well, I’ll show you….er…actually Jim will show you how this all works. Just follow the link below and all will become clear!