Accelerated Mobile Pages/AMP

Google Might Not Display Web Stories That Are Considered Teasers

Based on a recent announcement, Google will not to display “teaser” based Web Stories in both Google Search and Google Discover. For those who don’t know, Web Stories began as AMP Stories, and originally rolled out in 2018. Web Stories aren’t meant to “immerse your readers in fast-loading full-screen experiences.” According to Google, “Web Stories …

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Google Discover Is Getting Web Stories

On October 6, Google announced that Web Stories is coming to Google Stories. Web Stories was formally known as AMP Stories. Google said that “the Stories carousel, now available in the United States, India and Brazil at the top of Discover, helps you find some of the best visual content from around the web. In …

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Google Search Console Is Now Able To Help Fix AMP Signed Exchange Problems

In an announcement, Google’s Search Console has been upgraded so that it can now support reporting on issues regarding AMP and signed exchanges. With signed exchanges (SXG), they can be used with AMP so that real publisher URLs will be shown, and not the Google AMP cache URL when AMP articles are being served. What …

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Saying No To AMP Means Worse Ranking And Revenue

AMP, or Accelerated Mobile Pages is a Google-backed project that was created as an open standard for publishers to have their pages load quickly when being viewed on mobile devices, and was introduced in 2015. In early 2016, Google integrated AMP listings into mobile search results. Google decided recently to no longer require AMP in the …

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What Will Publishers Do When Google Lifts The AMP Restriction On Top Stories?

With the AMP restriction on its Top Stories sections being lifted by Google next year in favor of page experience factors, this means that the framework’s exclusive benefit will be opening up as well – eligibility for increased visibility and traffic from the Top Stories carousel. Resources are needed in order to maintain AMP pages, …

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AMP Won’t Be Required For Google’s Top Stories Section

On May 28th, Google announced a new Page Experience Update. Not only that, Google will no longer be requiring AMP for the mobile version of the Top Stories section in Google search. This isn’t to happen until 2021, but it’s important to know that the page experience is going to be an important factor when …

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Google Is Testing AMP Results In Desktop SERPs

Google has been spotted serving AMP pages in desktop search in waht seems to be a glitch or possibly a test. What’s bigger is that it seems that the size of the images shown for AMP results have changed as well. The following images is an example shared by Christian Oliveira on Twitter: He replicated …

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Gmail App Adds AMP For Email Support For Android And iOS

According to Google, the Gmail app for Android and iOS will be rolling out support for AMP for Email, a dynamic content feature that will let users interact directly within emails. This update is available to G Suite editions and will be set to “on” by default. Anybody who views emails through a third-party app will …

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You Can Now Add Custom JavaScript To AMP Pages

This week, Google announced that custom JavaScript can now be added to AMP pages. The amp-scriptcomponent can be used to enable user interactions, and to share code across AMP-enabled and non-AMP pages. According to the AMP team, this was one of the most requested features from developers using AMP. It means that web pages delivered via AMP …

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