The CEO Of Yahoo Says ““It’s A Mistake To Install Ad Blockers”

During Monday's IAB MIXX conference in NYC, Yahoo's CEO, Marissa Mayer took center stage, telling the audience that she believes that installing ad blockers is a mistake. Mayer weighted in on a big topic in the marketing industry: “I personally think it’s a mistake to install ad blockers,” Mayer said. She says Yahoo has ads that [...]