Development

If you plan to succeed online and grow your business through online channels, you’re going to need development help. Whether you need a complex custom ecommerce website built from scratch, a simple themed WordPress site setup, or individual fixes, plug-ins, site maintenance, or coding assistance, Thrive’s experienced technical staff has you covered! We will work directly with your in-house technical team, collaborate with your current development contractors, or take on all development needs ourselves. Every situation is different. Thrive will work to make yours a success! Web Development.

Thrive at a Glance

Put simply, Thrive is the best profit-building partner you’ll ever have! We are experts in marketing, sales, business leadership, and business efficiency. When you’re ready to do more than just succeed, you need to Thrive!

Conductor Adds Audience Demographics And Social Media Analytics To Searchlight Platform

During Conductor's C3 conference last week in New York, the company plans to integrate audience demographic insights and expand search capabilities with social media analytics for its Conductor Searchlight platform. Multi-channel content analytics are available via a closed beta for current customers. If Conductor's plan is well executed, it could enable marketers to better understand [...]

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AdStage Launches Google Sheets Add-on For Cross-Channel Campaign Data

Now AdStage, a cross-channel campaign analytics and optimization platform, is getting a new data connector for Google Sheets. Launched Thursday, AdStage for Google Sheets is an add-on that allows users to import their paid search campaigns, social campaigns and analytics data from AdStage into Google sheets with a one query. AdStage supports paid search and [...]

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Crawl, Walk, Run And Fly: The 4 Stages Of Scaling Website Analytics

Tackling the challenges of big data is a big task, and quite intimidating.  There are some tech-thinking companies who have led the charge towards analytics, metrics and measurement.  Even with those companies out there, there are others who are still grounded with more questions than answers. How much data should you collect?  What metrics are [...]

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YouTube Now Counts ‘Engagement’ For YouTube For Action Ads At 10 Seconds, Not 30

YouTube made an announcement that it is changing the attribution criteria for TrueView for action video ads, which are designed for performance advertisers and feature call-to-action banners at the base of the video ads. The two key attributions points that are changing are: YouTube will now count an ‘Engagement’ whenever a user clicks or watches 10 seconds or [...]

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IRI to Help Google Measure Offline Sales Impact Of YouTube Ads

YouTube rolled out new extensions and measurement capabilities for advertisers earlier this week.  With these ad extensions, a variety of new actions will become available (e.g., app downloads, booking, movie showtimes). There will also be new brand lift metrics, including offline sales lift. One of the Google Measurement Partners that’s supporting the company’s new brand lift metrics is IRI.  Brand lift [...]

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Bring Order To Chaos: Wrangling Data For Actionable Insights

One of the most challenging issues facing brands today is producing actionable insights.  Urgency is always there, and is always pushing marketers and analysts to rush their decisions.  But it's never that simple, as urgency is only half of the problem.  We also have to deal with the waves of data from far too many [...]

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How To Capitalize On The Competitive Advantage Of Real-Time Data Analysis

With the Real-Time report in Google Analytics, users can monitor website activity as it actually occurs on your website or app.  The report is constantly getting update, while the website activity is reported only a few seconds later.  This can give marketers immediate real-time data that can provide unique and valuable insight. There are a number of [...]

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Creating Landing Pages That Convert

In order to gather leads for your business, you'll need to have a landing-page strategy.  This, like with every other marketing tactic, can be done well, or done poorly.  In order to see the greatest return on investment, businesses have to build effective landing pages, then test and optimize them to maximize conversion rates. The [...]

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