Google Beefs Up Mobile App Insights With New AdMob API
By Scott Davenport | | Analytics & Data, Google, Mobile
Google’s AdMob is being upgraded its reporting an analytics for mobile publishers and developers. A new API is being rolled out, which provides publishers with more accurate insights into user behavior, ad performance and revenue. From within the AdMob dashboard, users can see metrics like estimated earnings in a more granular way: By App Ad […]