Answer Search Engines

Nextdoor’s ‘Local Deals’ Ads Let SMBs Target Specific Neighborhoods

A new ad product called “Local Deals” is being launched by Nextdoor. This is the first broad-based self-service offering for small businesses (SMBs) on the site. To set up a Local Deal, SMBs have to create a free Business Page. After that, they are guided through the simple ad-creation process in a wizard. Users will choose …

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Google Buys Expert Community And ‘Answer Engine’ Superpod For $60 Million

Superpod, another “answer engine” has been acquired by Google, predominately for the team, for about $60 million, according to published reports.  Superpod matched both audience questions and expert answers across a broad range of topics. A statement acknowledging the acquisition on the Superpod site said, “We are sad to announce that we will be closing Superpod today as part …

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