Why do digital marketing audits that solely focus on tactics often fail to deliver results? When it comes to digital marketing audits, simply analyzing tactics in isolation tends to yield unsatisfactory outcomes. Business owners and marketers now realize the importance of looking at digital marketing holistically, considering the broader business goals and addressing the main …

Goals vs. Tactics: Which is More Important For Your Digital Marketing Audit? Read More »

When was the last time you really took a good look at your social media profiles? If it’s been a while since you took the time to review them, this is the best time to do it, at the start of a new year. In this case, you’ll want to take the time to look …

How to Conduct a Social Media Audit (Infographic) Read More »

In this Search Engine Journal video, learn about SEO Audit best practices and discover the most commonly overlooked issues in audits that can give you the competitive edge.

When you hear the word “audit” do you start to sweat and start searching through shoe boxes for your old receipts? Stop sweating! We’re talking SEO audit, and while it involves a lot of work, it can never get you into trouble, while potentially saving you from a world of hurt. In this episode of …

Three SEO Audit Tasks You Should Not Overlook – Here’s Why! Read More »