Is Author Expertise Important To Google’s Algorithm?
By Scott Davenport | | Author Expertise, Google
Is an author’s expertise important to Google’s algorithm? Google’s John Mueller was recently asked whether or not this is the case by somebody during an SEO Office Hours video chat since it can be an important role in the Quality Raters Guidelines. “I have some questions about E-A-T. In Quality Raters Guidelines, the author’s expertise …
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