brand

John Mueller Talks About Brand Mentions

What is brand mention? Brand mentions are references to a company, brand or service online. These mentions often happen in product or service reviews, blog posts, educational content and news articles. Brand mentions can directly affect the online reputation of a brand or product. One of the most important benefits of brand mentions is the bolstering …

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John Mueller Talks About Brand Mentions

What is brand mention? Brand mentions are references to a company, brand or service online. These mentions often happen in product or service reviews, blog posts, educational content and news articles. Brand mentions can directly affect the online reputation of a brand or product. One of the most important benefits of brand mentions is the bolstering …

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LinkedIn Provides Tips on How to Make Your Employer Brand Stand Out (Infographic)

The pandemic seems to be causing a lot of problems for everybody, as well as all businesses to varying degrees. We are all reconsidering our life choices all because of how COVID is affecting everything these days. With all this going on, we are seeing a lot of folks changing jobs and even career paths. …

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LinkedIn Publishes New Guide on Effective Brand Building Strategies

A new guide has been released by LinkedIn that focuses on helping businesses maximize long-term branding goals. The guide does this by looking at short-term sales targets that should help improve over marketing performance. LinkedIn believes that it’s always a good idea to keep longer-term prospects in mind, especially when we add the impact the …

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Boosting Your Brand Through Social Media Engagement [Infographic]

Are you want to find different ways to tweak you social media, all while making sure your posts reach as far as they can? You’re in luck! The following infographic, by Crestline, includes a lot of information that can assist you when you think about how you post, what platforms to focus on, and more. …

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#SEOisAEO: How to Leverage Brand in Multi-Channel, Multi-Device Acquisition

Tracking Multi channel, multi device acquisition is a headache. More so in a world of Answer Engines and voice search. We’ll have a good look at those problems, and examine possible solutions. Then we’ll look how to most effectively leverage Brand across those channels and devices. This makes my head spin. So I can’t wait …

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