fbpx

Category: Business Issues

Top Mistakes When Running A Business And How To Avoid Them

There are plenty of things business owners have to think about, and one of those things is the potential of failure. There are a number of things to worry about, including cash flow problems to lack of demand and many things in between. In this Semrush video, Brian talks with Elaine Pofeldt, independent journalist and […]

laptop, apple, macbook-2557571.jpg

Will The Four Day Work Week Work For Your Marketing Team?

In this SEJ video, Joe O’Connor of 4DayWeek.com, a consultancy which helps companies shift to four day work weeks, joins Loran Baker to talk about implementing a four day week. The two discusses why CEO’s and HR managers might want to think about trialing a four day week and the global momentum around the shift […]

How Much Should I Charge? (Pricing Strategy)

Are you running your business and you’re not totally sure what the right price is for the products and services that you provide? In this video by Adam Erhart, he’ll show you how to price your products or services, what to think about when trying to come up with the perfect price. He even shares […]

The Big EU Court Strikes Down Data Transfer Agreement That Google, Facebook and Amazon Relies On

In a big move last week during the “Data Protection Commissioner v Facebook Ireland and Maximillian Schrems” case, the highest court in Europe  struck down the Privacy Shield framework that thousands of companies rely on when it comes to large scale data transfers between the US and Europe. Now that Privacy Shield has gone away, what will happen? […]

Google Q1 Earnings Offer Hope Ad Slump Won’t Be As Bad As Some Expect

On April 29, Google reported Q1 earnings, which beat analysts’ revenue expectations that were partially moderated by the COVID-19 pandemic. Google announced $41.16 billion in revenue compared with the $40.3 billion expected. Ruth Porat, the CFO of Google’s parent company, Alphabet said “Performance was strong during the first two months of the quarter, but then in […]

Twitter Buys Stories App Developer Chroma Labs. Could Twitter Stories Be Coming?

Twitter has purchased Chroma Labs, who is responsible for the Chroma Stories app. The app is a short-form video and photo creation tool that offers Stories templates and filters that is meant to create Stories on various social sites. It has been confirmed by Twitter that the team behind Chroma Labs will be joining Twitter’s […]

How The Success of Canned Wine Nearly Cost Its Founder Everything

Ryan Harms and his Union Wine Company were the toast of Oregon. They’d done something so crazy, they figured it was only a matter of time until the novelty wore off. Ryan and his team were responsible for putting wine in a can. And people went crazy for it. But just as things were going […]

Recovering After Losing 50% of Revenue in 30 Days

Tyler Pigott, Principal of Lone Fir Creative, joins Hubspot to talk about a major agency recovery he lost 50% of the agency’s revenue in a 30 day period. They talk about sticking to a sales process, consolidating tool investments, building the right team, in other lessons learned in saving the agency.

Content Recommendation Rivals Taboola, Outbrain To Merge

In an announcement, digital content promotion platforms Taboola and Outbrain have entered into an agreement to merge into a single, unified company. Together, the combined resources of these two companies have a good potential to expand advertising reach for media publishers and advertisers globally. There is even the potential of helping digital properties scale in […]

Facebook Looks To Expand AR/VR Technology With CTRL-Labs Acquisition

Facebook has purchased technology company, CTRL-labs, who developed a neural monitoring wristband. “They will be joining our Facebook Reality Labs team where we hope to build this kind of technology, at scale, and get it into consumer products faster,” wrote Vice President of AR and VR Andrew Bosworth in an announcement on his personal Facebook account. […]