Conferences

Will In-Person Conferences Come Back With The COVID Vaccine Rollout?

The first approved COVID-19 has finally begun rolling out, and this has given many hopes that we are here to finally witness the eventual end of the pandemic. A number of marketers were surveyed this year about if they would be comfortable with the idea of attending live events during this time, and many people …

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Google Announces ‘Virtual Webmaster Unconference’

According to an announcement, this year’s Google Webmaster Conference is going virtual. Not only that, there won’t be any formal presentations during the conference. Although there won’t be any normal presentations, there is going to be a “series of interactive discussions,” according to Google. There will be a total of 18 different proposed topics during this …

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Google Webmaster Conference Videos Now Available

Eight videos have been published by Google, all worth 75 minutes of Google employees speaking, from the Google Webmaster Conference event from last November. Five tips were published on Search Engine Land from that event, but you can check out the talks themselves from that day on YouTube. The Welcome Address Web Deduplication Google Images Google …

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Gartner’s Andrew Frank: Third-Party Validation Of Brands, Content Is Coming

In five years, a video play is going to show some sort of indicator, such as  star, that validates the brand video as genuine by a third-party decentralized service. Andrew Frank, Gartner VP/Distinguished Analyst, has predicted that this will happen.  Frank is delving into the topic of “How GDPR, privacy, identity and blockchain are shaping the …

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How Enterprises Should Approach Link Building

When it comes to the size and scope of a regular website and an enterprise website, there will always be some notable differences.  Not only is there the difference in structure and content, there is a different link building approach that must be taken when dealing with enterprise-level websites. Smaller sites usually try to generate links …

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