Alphabet To Create Separate Business Unit In Europe To Run Google Shopping
By Scott Davenport | | AdWords, Antitrust, Business Issues, Critics, Google, Legal, SEO, Web Search
Google is going to, according to Bloomberg, create a separate business unit that will manage shopping content in search results to comply with European Commission’s recent antitrust decision. Reportedly, this unit will be required to compete the auction against shopping competitors. It seems that the unit will use its own budget and revenues to bid in the […]