CTR

Study Shows Search Terms With The Very Worst (And Best) Click-Through Rates

For anybody who has been in the SEO business for a while, they know that, when it comes to click-through rate (CTR), not all searches are created equal.  Seige Media has released a study that uncovers the top 42 keyword terms, along with their average CTRs.  This study examined the top 50 keyword “stems” to find …

Study Shows Search Terms With The Very Worst (And Best) Click-Through Rates Read More »

Google Partners ‘Discover’ HOA series – Pitching Digital Strategies

As digital professionals all of you know how to bring maximum results to your customers. However, translating an advanced AdWords strategy into language that your customer understands might be a challenge. During this Google Partners Hangout On Air, Daan Suijlen will walk you through how to talk about terms like CTR, CPC and Quality Score in …

Google Partners ‘Discover’ HOA series – Pitching Digital Strategies Read More »