Why do holiday campaigns matter when you can just do your regular old marketing campaigns? The reason why holiday marketing is so important is because people are read to spend because they’re doing either last minute shopping or preparing for the year to come and researching who to go to for certain services or products. […]

Creativity has always been an important part of marketing success. In digital marketing, creativity will help you craft a better marketing strategy, since it shows you what encourages customer engagement. Being able to engage customers and clients are much more important than slapping colorful graphics to your website. But what is the real impact of […]

Things are always changing in digital marketing, and they’ll keep changing, no matter how much we fight it. I know it’d be great if they wouldn’t keep changing so we can continue using the same old strategies. That would be awesome, as it means less work keeping up with everything, but unfortunately, that’s not how […]

Don’t try to go viral, post COVID what you’re going to see is a lot of people continuing with online commerce, which is going to increase the demand for digital marketing, but it’s also going to increase our competitive digital marketing as well. Focus on what you’re naturally better at because that’s what you’ll enjoy […]

When people first enter the digital marketing space, they will typically come into it with some of the skills needed to get the job done, and get it done well. Luckily, if you’re one of these people with these skills, it’ll make things a lot easier when you end up learning the hard skills to […]

When it comes to social media marketing and content marketing, you can’t do one without the other. They are inseparable. Not only do you have these two things to think about when marketing your content, you also have to take an omni-channel approach as well. According to Ladder, ““Omnichannel” (also spelled omni-channel) is a consumer-focused approach that involves […]

Marketing can seem overwhelming when you get started, so that’s why the team from LYFE Marketing put together this guide to digital marketing for beginners. In this digital marketing tutorial, They cover things like social media marketing tips, search engine optimization on Google, & more!

Effective communication when it comes to the realm of digital marketing is very important because if done well, marketers will be able to define product or service benefits, respond well to customer/client objections and persuade potential business prospects to bringing about more sales for the business. The idea is to be able to ensure that […]

2020 was quite a year for everyone. It really changed up how we think, act, the things we do and how we do them. For businesses, the digital marketing strategies that were in place before the pandemic crumbled once COVID hit. But now, with all the forced changes that the pandemic caused on all of […]

In this Ahref video, you’ll learn how to start a career in digital marketing and grow both your knowledge and salary.