If you plan to succeed online and grow your business through online channels, you’re going to need development help. Whether you need a complex custom ecommerce website built from scratch, a simple themed WordPress site setup, or individual fixes, plug-ins, site maintenance, or coding assistance, Thrive’s experienced technical staff has you covered! We will work directly with your in-house technical team, collaborate with your current development contractors, or take on all development needs ourselves. Every situation is different. Thrive will work to make yours a success! Web Development.

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Put simply, Thrive is the best profit-building partner you’ll ever have! We are experts in marketing, sales, business leadership, and business efficiency. When you’re ready to do more than just succeed, you need to Thrive!

Why A French Ruling Against A Small Mobile Ad Firm Has Ad Tech On The Defensive

Earlier in November, CNIL, the French data authority, put French ad tech company Vectaury on notice for violating consent-gathering rules under Europe’s General Data Protection Regulation (GDPR).  The ad tech company collects geolocation data through behind-the-scenes methods using the likes of software development kits (SDKs) and real-time ad bidding (RTB) for mobile ad targeting purposes.  Vectaury specializes in [...]

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The United States Finally Starts To Talk About Data Privacy Legislation

Most everybody has probably heard of the General Data Protection Regulation (GDPR) that has been sweeping across Europe, which is a data privacy legislation that went into effect end of May.  Even though it originates in Europe, it effects US companies because it governs all European Union (EU) members, no matter where their data is collected. Data [...]

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Despite Marketers’ Optimism About New Privacy Laws, Massive Data Breaches Continue To Rock Consumers’ Trust

Because of the new data privacy laws being enacted, expectation that consumer privacy will be better maintained. But even with these new rules, will they help stem the seemingly endless reports of data breaches? I talked to some marketers who are hoping they will. Europe’s General Data Protection Regulation (GDPR), which governs the handling of European [...]

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Post-GDPR, Purch Points To 70 Percent Consent Rates And The Sweet Spot For Contextual Targeting

Contextual advertising for non-data-based targeting and user consent for data-based ad targeting could be getting new life following the launch in May of the General Data Protection Regulation (GDPR). There are some adtech observers who have contended that contextual advertising can take the place of data-based audience targeting, since it doesn't require consent and could cost [...]

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With GDPR Here, What Do US Companies Do If They Have A Breach?

Because of the sheer number of data breaches reported last year, along with a steady stream of new revelations about the misuse of data, it's possible you think you’ve heard everything there is to know about data breaches. That's not really the case. With the GDPR fully implemented, there’s yet another way for companies to be in breach of data [...]

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MarTech Landscape: What Is A Consent Management Platform (CMP)?

Over the last year, it seems the biggest word that was going around was "consent." The biggest driver is the value of the term i the newly implemented General Data Regulation (GDPR). In order to manage all of those user consents, there is the consent management platform, or CMP for short.  (Content management platforms will [...]

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JLINC Launches An Open Consent-Managing Protocol

Consent is a big thing these days, and there are quite a few solutions to manage that consent. There is another choice being offered by a new open protocol called JLINC.  The protocol was launched on May 25, and was developed over the past three years.  The protocol was launched on the same day the consent-requiring [...]

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After GDPR, Here Come The Unintended Consequences

In some situations, it's not the first hit that gets you, it's the second and third one that knocks you down. This is the same thing with Unintended Consequences.  Given its complexity and scope, more than likely, General Data Protection Regulation (GDPR) will probably have plenty of those. To sketch out the range of possibilities that [...]

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