According to Google’s annual report, the company removed 2.7 billion so-called bad ads last year for violating ad policies. This number is up from 2.3 billion bad ads that Google reported taking down in 2018. The amount of ad accounts that were terminated by the company stayed fairly float form the year before at about […]
Working from home is a great way to help businesses stay in operation as the world finds ways to overcome COVID-19. For some, this is both good and bad as their now decentralized staff has to make sense of data tat might not be as reliable due to the unexpected shit in work environments. “One […]
Google made an announcement that markers are now able to add website links to Call Ads. Consumers will have another way to contact and engage with the business during a time when call volumes are high and wait times might be long, which would risk bad customer experiences. Below, the mock-up shows a traditional Call […]
The free version of Google Shopping is now being rolled out. According to a Google spokesperson has confirmed that this has starting rolling out. It doesn’t mean that it’s fully rolled out yet or that all US searchers would immediately see it, but it should be good to go by next week. There are some […]
“I’ve been working almost 100% of my time on corona-related stuff,” said Daniel Waisberg, search advocate for Google, “As part of the search engineering team, we kind of see what’s going on and try to understand what are all the initiatives [and] how they align.” “When it comes to webmasters, [we] hope you all saw […]
On April 16 in an announcement, there will be some upcoming enhancements for Google’s Ad Data Hub, the analytics and measurement for Google campaign data. There was even confirmation about it beta testing audience activation for display campaigns. According to Google, it has been updating the infrastructure that underpins Ads Data Hub (ADH) to be […]
On April 14, Google announced that it has made its free YouTube Builder available for beta access. This tool allows businesses to animate static assets, such as text, images and logos, with music and transition for ads on YouTube. By making the YouTube Video Builder available for free, businesses who don’t have much in the […]
Back in February, a number of sweeping changes was announced by Google to the requirements for agencies to qualify for the Google Partners badging and certification program. Originally, the requirements were supposed to take effect in June, but due to the issues caused by the coronavirus pandemic and shelter in place orders, Google has decided […]
Google has decided to postpone the retirement of the Googles Ads API v1, which will give developers more flexibility around updates that require changes to their AdWords API and Google Ads API code. With this postponement, developers will have more time to migrate to the second version of the API. Now, the first version of […]
Due to the COVID-19 pandemic, Google Ads update its Inappropriate content policy, taking aim at keywords around sensitive events, price gouging and more. On March 31 and effective immediately, the update doesn’t specifically mention coronavirus, but the change is obviously aimed at preventing advertisers from making the attempt to capitalize on the outbreak. Earlier this […]