Google Shopping

Woocommerce’s Integration With Google Shopping Is Now Live

During Google Marketing Live, the company officially announced a partnership with Woocommerce, which will will allow Woocommerce users to display any of their inventory across all of Google’s properties. According to Matt Madrigal, VP/GM of Merchant Shopping, “WooCommerce merchants can upload their products to Google, create free listings and ad campaigns, and review performance metrics …

Woocommerce’s Integration With Google Shopping Is Now Live Read More »

Google Will Suspend Merchant Sites Who Show Higher Prices In Checkout

In an announcement by Google, the company will begin to enforce its policy of requiring merchants to display the price of an item starting from the e-commerce page through the checkout process in the cart on April 6 of this year. If the price that’s displayed in the checkout is higher than the landing page, …

Google Will Suspend Merchant Sites Who Show Higher Prices In Checkout Read More »

Google Utilizes Augmented Reality So Users Can Try Cosmetics Before Purchasing

A new digital “try it on” experience is being launched by Google for some cosmetics-related searches. The company announced that this will include augmented reality so users will be able to see what the cosmetics would look like before making a purchase. Google said: “If you’re shopping for beauty products, it’s difficult to make a …

Google Utilizes Augmented Reality So Users Can Try Cosmetics Before Purchasing Read More »

Last-Minute Tips And Techniques For E-Commerce Sites During The Holiday Season

For many of us, the holiday season is just getting started, but for marketers, they’ve been prepping for this for a little while now. They’ve been prepping their content, category and product pages so that they can maximize search visibility as the shopping season really begins ramping up. With weeks left before Black Friday arrives, …

Last-Minute Tips And Techniques For E-Commerce Sites During The Holiday Season Read More »

Google Shopping Is Now Free Globally

On September 30, Googled made an announcement that the company is expanding Google Shopping listings globally for free. According to the Google Merchant Center page: “Today we announced that we’re bringing free listings to the Shopping tab in countries across Europe, Asia, and Latin America. Just as we don’t charge sites to be part of …

Google Shopping Is Now Free Globally Read More »

Smart Bidding Added To Google Local Ads For Store Sales, Services Attributes and ‘Pick Up Later’

On September 23, Google announced three brand new enhancements for local ads, even though the company has already introduced new shopping features a week ago. The first set of features that rolled out several weeks ago includes: More prominent “nearby” filter under the Shopping tab New local stores card Greater visibility for Curbside and In-Store Pickup …

Smart Bidding Added To Google Local Ads For Store Sales, Services Attributes and ‘Pick Up Later’ Read More »

Want Some Last-Minute Tips And Techniques For E-Commerce Sites?

Around this time of year, the holiday season begins to creep up on us. Because of this, every one must begin getting ready. We need to decorate for the season, make food, prep everything for when the big holiday days arrive. For online retailers, they will also need to get ready, but for different reasons. …

Want Some Last-Minute Tips And Techniques For E-Commerce Sites? Read More »

Buy On Google Has Gone Commission Free And Will Allow Checkout Using Shopify and PayPal

The Google Shopping tab was opened up earlier this year, and now Google is opening up Buy On Google with commission-free access. What is Buy On Google? Basically, it’s Google’s native checkout from product listings. With this integration, merchants can streamline order management and payment, including PayPal and Shopify. If a user buys something through …

Buy On Google Has Gone Commission Free And Will Allow Checkout Using Shopify and PayPal Read More »