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Category: Google

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Google Search Operator Cheat Sheet

With all the generative AI tools coming out, there will be a time when many of us could say that we could Google like a pro, but no longer. Those AI tools will really stir the pot and change things up. If you want to make the most of Google, there are some search operators […]

Google Account-Level Negative Keywords Have Arrived

Have you had impressions or clicks on your Google campaigns that you just didn’t want? Isn’t there a way you can stop these impressions and clicks from happening? There is! Advertisers can create a negative keyword list at the account level that ca be applied to any applicable and relevant campaigns. By creating a negative […]

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Image SEO Best Practices and Google Discover Docs Updated

Recently, two of Google’s SEO-related help documents have been updated, including specifying that the title and link elements are most important for the RSS feed follow in Google Discover and that Google parses img elements even within other elements, such as the picture element. Google Discover RSS Feed Follow A new line was added to […]

SEO Tips for 2023 with Barry Schwartz and John Lincoln

2023 is here, and we’ve seen quite a few algorithm updates and changes. It’s important that we figure out what Google wants to tell us with all of these updates. We are seeing so much competition online, and Google is much more elective creating algorithms that will rank content that is creating the best experience […]

39 SEO Tools You Can Use To Dominate Google With (Infographic)

Do you want to find ways you can improve your presence on Google, as well as work on all of the aspects of your website’s SEO? If so, you’ll want to check out the infographic created by Grazitti Interactive share that shows 39 recommended tools that you should give a try if you want to do really […]

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How Long Does it Take To Recover From Algorithmic Penalty?

If you website recently got hit with an algorithmic penalty due to a content quality issue, you might wonder, how long does it take you to recover from something like that? Recently, Google answered the following question: “…if a website gets algorithmically penalized for thin content, how much of the website’s content do you have […]

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Does Google Think Minor Tweaks To Machine Translations Are Okay?

Back in October of 2022, Google’s SEO office-hours discussed whether or not it’s okay to use automatically translated content that has been reviewed by a human and subjected to only minor editing changes. In that episode, we got questions answered by both Lizzi Sassman and John Mueller. The question that was asked was: Google’s Lizzi […]

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How To Get More 5 Star Google Reviews For Your Business

Reviews are important to any business. The vast majority of consumers (93%) say online reviews impact their purchasing decisions. So it’s not an understatement to say that online reviews can make or break your company’s success. Imagine going to Amazon to purchase something, and not seeing any of the reviews. It’d be a lot tougher to […]

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What Is Google’s Thoughts On Solving How To Write Good Alt Text

IF you run a website or post on social media, you know that alt text is a very common feature these days. There are plenty of people who can benefit from alt text, including the blind, visually impaired, or who are on a bad internet connection. Those sites what use alt text can help describe […]

Google Performance Max: What Marketers Need to Know

Do you want to diversify your online advertising while leveraging Google’s ecosystem in order to reach more people? Find out how to get started with Google Performance Max ads solution with Social Media Examiner‘s video! Why Use Google Ads What Is Google Performance Max? Preparing To Use Google Performance Max Google Performance Max Conversion Tracking […]