Jaampr founder Pablo Araya Romero used open-source libraries to jumpstart his geo-referenced social application, saving time and money before things got off the ground. In this episode of Google Developers, we’ll learn the five tricks he employed to quickly deploy social, design, and other aspects of his app. How I: is a video series where entrepreneurs […]
For SEOs, website architecture is a big focus. But in recent years, it’s even more important. To some, website architecture may not be a big deal, but SEOs know better, as it’s the very foundation of the entire website. Architecture can and will affect how visitors interact with your website, as well as whether or […]
If you’ve never heard of the term ‘evergreen’ when it comes to SEO, basically it is the content that stands the test of time. With evergreen content, regardless of how long the content has been around, there is still people searching for it and it still gets plenty of constant traffic. It gets plenty of social […]
These days, we’ve been hearing a lot about mobile, and how we should be focusing on the mobile experience, just as much as the desktop experience. Fortunately, some businesses have gotten into the mobile game, and it’s made their consumers happy. One of the new terms that has been floating around the industry, as well […]
As crazy as this sounds, perhaps we should stop doing keyword research. Yup, you heard that right, it’s high time we stop doing the tired old process of keyword research. To be more specific, it’s thought that maybe we should stop doing keyword research the way we’ve been doing it in the traditional sense. It’s […]
Written by Scott Orth I am a blockhead. It’s okay, I don’t mind saying it. No one, save for my wife or siblings, has ever called me a blockhead that I know of… it’s a title I give myself. Why? It keeps me humble. But also, I think its how I’ve often viewed myself. I’m […]
So, you’re in the online marketing business, and you’re going to be launching a PPC campaign. As far as you can tell, everything is good to go, everything on your end is done and running smoothly. You’ve finally published your campaigns and now you are just waiting to see what happens. But what happens? Nothing. […]
Doing enterprise SEM campaigns can be pretty awesome. You have a large budget to utilize, and a lot of customers to satisfy. It can be quite exciting. But despite the fun that can come from doing such large campaigns, there can be some challenges too. SEM campaigns can become more difficult to deal with as […]
When you’re working in SEO, one of the important factors you’ve got to take into consideration is the competition. If you aren’t monitoring them online, you’re missing out on some great opportunities as well as overlooking problems in your own SEO program. So what should be the first thing you do when starting a new […]
Using the noindex tag can be tricky if you don’t know what you’re doing. With the noindex tag, by inserting this meta tag into the HTML code of a web page, you can prevent a page from appearing in the Google search results entirely, regardless of the number of links that are connected to it. The noindex […]