We’ve heard about Google’s thoughts on PageSpeed, and we all know that as a metric, it’s really important from both an SEO and usability standpoint. Although WordPress isn’t the only thing out there on the web, it does power over almost 60 percent (59.3%) of the web. Google even has dedicated an engineering team to work […]
On July 17, Google announced a change to the referrer URL sent by Google Image search. The referrer URL is the way web analytics software tracks the source of a click to your website originates from. Before the change, it was hard for webmaster and marketers to understand and segment out Google Image search referrers over other […]
The idea that if you “create visual content and the links will follow,” it’ll be easy to get those links. It’s certainly a great sentiment, but realistically, it’s not a guarantee that you’ll get those links. If your plan to use images to earn inbound links is set to work, you’ll need to make sure […]
Did you know that a third of searches done on Google are for images and that 12.5% of SERPS show Image Pack results? This clearly means that when it comes to image and visual searches on Google, it isn’t a facet of SEO to be trifled with. In this episode of Whiteboard Friday, Rand Fishkin gives us all […]
There has been an update to Bing’s iPhone app that now enables image-based search. With this feature, users can now take a picture or use an existing image as the basis of a search. Currently, despite the convenience and potential use of this feature, it seems that it’s also a little hit and miss at the moment. […]
Recently, Raven Tools conducted a study that has uncovered some major on-page elements that are being overlooked. One of the biggest offenders that was pointed out in the study was duplicate content. The results have identified that 29 percent of websites have duplicate content, and 80 percent of websites don’t use microdata. For more detail on […]
Sometimes there are some really fun and cool things you can do or experience on search engines, such as discovering Easter eggs on Google (such as typing in “do a barrel roll” as a search query). If you travel over to Bing and do an image search, there’s a chance you’ll see a little overlay […]