Influencer Marketing

tiktok, social media, interaction-1233873.jpg

Do You Need A Guide To Creating An Influencer Marketing Strategy?

These days, it’s becoming more and more difficult for brands to get attention online, thanks to the insurmountable noise every other business is making since they had the same idea. Because everyone these days are trying to advertise, consumers don’t know who they should go with – they’ve become skeptical about brands indulging in self-promotion. …

Do You Need A Guide To Creating An Influencer Marketing Strategy? Read More »

influencer, girl, marketing-5229646.jpg

15 Ways The B2B Influencer Marketing Industry Is Changing (Infographic)

It’s crazy to see how social platforms these days becoming more and more creative, aligning with entertainment, influencer marketing has become an increasingly important tactic for brands to tap into. As Social Media Today said, influencer marketing doesn’t always seem like a good a fit as B2C, B2B brands are also looking to influencers to …

15 Ways The B2B Influencer Marketing Industry Is Changing (Infographic) Read More »

influencer, girl, marketing-5229646.jpg

How To Create An Influencer Program That Delivers Influencer ROI

In 2022, a good number of brands have learned how to harness the marketing power of influencers. At this point, it seems that even more brands will start using the power of the influencer. People are spending a lot of time on social media these days, are are more likely to engage with an influencer …

How To Create An Influencer Program That Delivers Influencer ROI Read More »

influencer, girl, marketing-5229646.jpg

The Top 15 Influencer Marketplaces For Your Next Influencer Campaign

These days, finding influencers to help you with your influencer campaigns isn’t a hard thing to do. There are roughly 37 million influencers on Instagram, and around 1.5 million of them work on YouTube. These creators are paid to promote the products and services created by businesses and brands willing to work with them. But how do …

The Top 15 Influencer Marketplaces For Your Next Influencer Campaign Read More »

Why Do Micro-Influencers Play Such An Important Role In Influencer Marketing

These days, influencers are everywhere. It’s a hot form of marketing right now. They can be great for connecting both organic social reach and paid ads, and are incredibly effective when it comes to marketing just about anything. We can say that influencer marketing started way back in the 1930’s when marketers experimented with figures …

Why Do Micro-Influencers Play Such An Important Role In Influencer Marketing Read More »

influencer, girl, marketing-5229646.jpg

What Is Influencer Marketing – Influencer Marketing Explained

10 years ago, the influencer marketing arena was limited to mainly celebrities and super dedicated bloggers. But now, it seems that there has been a rise in the number of social media influencers. No longer are we seeing a select few people taking on the influencer role. In short, influencer marketing is a type of …

What Is Influencer Marketing – Influencer Marketing Explained Read More »

conference, lecture, training-3248255.jpg

20 Key Insights From TopRank’s 2022 B2B Influencer Marketing Report (Infographic)

Before we go any further, we should know what influencer marketing is and what it means in the realm of B2B. As we’ve covered in previous posts, influencer marketing focuses on using important and well-known leaders in the industry that helps to drive a brand message to their own audience, essentially growing the original brand’s …

20 Key Insights From TopRank’s 2022 B2B Influencer Marketing Report (Infographic) Read More »

scale, question, importance-2635397.jpg

The Pros And Cons Of Influencer Marketing For Your Brand (Infographic)

Influencer marketing has been around for sometime now, but it has become wildly popular in the last few years. This kind of marketing has made its way to the forefront, all thanks to the advancements we’ve seen in technology. Anyone who is doing digital marketing for a client, or for their own business is strongly …

The Pros And Cons Of Influencer Marketing For Your Brand (Infographic) Read More »

coins, currency, investment-1523383.jpg

The Ultimate Guide To Measuring Influencer Marketing ROI

It isn’t a secret that influencer marketing marketing is in a constant state of change and evolution. It’s always changing and keeping up at the speed of social, and it’s important that you keep iterating on your influencer program by staying up-to-date with accurate and reliable data. Being able to shift your approach to selecting …

The Ultimate Guide To Measuring Influencer Marketing ROI Read More »