With local SEO, you can really help make your business stand out, even if you don’t have a website! It even helps drive more traffic to your premises through online leads. Since these leads are from people who are specifically searching for products or services that your business offers, they are also likely to give …

What Are Some Proven On-Page Optimizations For Local Organic SEO? Read More »

If you really want to win 2022 when it comes to local business success, you want to be the first in line to utilize Google’s newest marketing features in your area. Amanda Jordan, Director of Digital Strategy for RicketyRoo Inc., talks with Search Engine Founder, Loren Baker, on the Search Engine Journal Show to talk …

New Google Local & Google Maps Features That Boost Marketing Read More »

Obtaining business for your company is important. It wouldn’t be anything without customers, after all, they are the foundation of your business. Customers are what brings in both revenue and brand recognition. Not only do you want to make sure you do what you can to keep the customers you have, you want to attract …

What Are Some Ways to Improve Both Local SEO And Attract New Business? Read More »

What goes into local marketing campaigns that ends in success? According to a post on Marketing Land, there are five elements or best practices: Listing management. Local SEO. Local landing pages. Reputation management. Paid search and social media. In the article written by Pamela Parker, she will talk about the five campaigns elements in detail. …

What Are Five Important Elements For Local Marketing? Read More »

Google is providing advice on what businesses should be doing with their Google My Business listings if they are affected by COVID-19. In order to assist customers, businesses who are affected by COVID-19 are being encouraged to update their Google My Business profile with the most accurate information. A new GMB help page has been …

Google Provides Guidance to Businesses Affected by Coronavirus Read More »

It was found in a study of Google Analytics for local businesses that their websites are attracting an average of 414 monthly users, with 50% of traffic coming from organic search. Over 11,000 websites were analyzed by BrightLocal to determine benchmarks for local business websites across a number of different industries. On the lower end, 13% …

Over 50% of Local Business Websites Receive Less Than 500 Visits Per Month Read More »

Local search engine optimization is a small part of SEO that focuses on optimizing a website to be found in local search results. Local search encompasses all those nifty search terms that scream local, such as: lawyers near me doctors near me lawyers in [city name] doctors in [city name] Local SEO is the process …

What Is Local SEO & Why Local Search Is Important Read More »

BrightLocal recently released its annual Local Consumer Review Survey, which polls a representative sample of 1,000 US consumers on how they use online review.  Although the company has been doing this for a few years now, this is the first time it analyzed the age and gender splits in the responses to the survey questions. If …

Do Men And Women Value Online Reviews Differently? Read More »

So many people are using smartphones these days.  These devices have quickly become the primary digital tool for most consumers under 50.  A sizable majority of smartphone owners conduct local searches with varying amounts of degrees of frequency. There are several surveys and behavioral studies that established this fact over the last several years.  According …

Survey: 82 Percent Of Smartphone Shoppers Conduct ‘Near Me’ Searches Read More »