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Category: Machine Learning

Predictive Analysis and Content in Machine Learning and AI

Chris S.Penn of BrainTrust Insights and Eric Enge in conversation on Machine Learning and AI. This is part of a seven video series explaining the impact of Machine Learning and Artificial Intelligence (AI) on the world of search.

Real Applications of AI and Machine Learning Today

Chris S.Penn of BrainTrust Insights and Eric Enge in conversation on Machine Learning and AI. This is part of a seven video series explaining the impact of Machine Learning and Artificial Intelligence (AI) on the world of search.

What Are Machine Learning and AI?

Chris S.Penn of BrainTrust Insights and Eric Enge in conversation on Machine Learning and AI. This is part of a seven video series explaining the impact of Machine Learning and Artificial Intelligence (AI) on the world of search. For a transcript and more videos from this series, go to https://stonet.co/machinelearning-yt

IBM’s Michael Trapani: AI May Never Understand A Great Meal, But It Understands Performance

The topic of  IBM Global Product Marketing Leader for IBM Watson Michael Trapani will tackle at our MarTech Conference in Boston in early October is “How AI will let us be marketers again.” Artificial Intelligence (AI) can now tackle all the dreary and impossibly tasks that will allow marketers to get back to the fun stuff, such as […]

Google Uses Machine Learning in Search: Here’s Why

Eric has created a new machine learning app to help Mark improve his driving. Can anything perform such a miracle? In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge explains what benefits Google tries to get from machine learning to improve the quality of search results.

Salesforce Adds Interaction Studio, Integration With Google Analytics 360

Salesforce has come out with new features for its Marketing, Commerce and Service Cloud that connect customer interactions even more across the cloud. This was unveiled on June 13,  during the company’s Connections event that took place in Chicago.  They include: A Marketing Cloud integration with Google Analytics 360, which is going to be available […]

Objection.co’s Sparky Bot/Service Finds Reasons Why Bad Reviews Should Be Taken Down

For small companies, online reviews are incredibly important.  They can make or break the company, which is why their marketers have to constantly watch them. Objection.co, an LA-based startup is out with a chatbot and service that helps pinpoint the reasons that Yelp, Google+ and Facebook might take down a bad review. CEO Curtis Boyd […]

Machine Learning Makes Content Quality Critical – Here’s Why

Mr. Peebles doesn’t get the importance of serving up quality for his customers. Watch and see what happens to his business! Google is using machine learning to better understand what humans consider quality at the scale of the Internet. In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge […]

Every SEO Should Understand Machine Learning – Here’s Why

Machine learning algorithms can seem as strange and scary as an alien attack, but they’re having a massive impact on how search engines like Google evaluate your site and its content. Are you doing what it takes to win at SEO in the machine learning age? In this episode of the popular Here’s Why digital […]

Salesforce’s Social Studio Can Now See

This week, Salesforce is giving eyesight to its Social Studio. For those who don’t know, Social Studio is a social management tool in Salesforce’s Marketing Cloud.  Before today, it didn’t have image recognition.  Brands either images or conducted text searches of meta data or elate posts. Social Studio now has Einstein Vision image recognition, and it’s powered by Einstein layer […]