Reddit reported 330 million monthly active users (MAU) on its platform last year, but this year, the company’s 2019 trend roundup reveals that number has grown by 30%. That means that 100 million more monthly users have been added since 2018. With this kind of growth, Reddit now has more monthly users thatn Twitter (321 million) […]
Brands and users alike are being given more control over their social narratives on Twitter with the ability to hide Tweet replies.. This feature began rolling out globally on November 22 (check out the blog post here) after months of testing in select countries, which includes Canada and the US. “Currently, repliers can shift the […]
Acast, the podcasting platform, has launched Acast Open, which now makes it s podcast production offerings available to any brand or publisher wanting to start up a podcast. Acast Open has three different subscription models: Starter Influencer Ace Each model has different levels of support and analytics. According to Adobe Analytics, the podcast app usage […]
In advance of Small Business Saturday, which takes place on November 30, and the holiday shopping season, Pinterest has launched Pinterest Shop, which is a new dashboard curated by Pinterest that showcases the profiles and products of small businesses in an Etsy-style fashion. Currently, the Pinterest Shop has 17 different small businesses that make and sell unique […]
As early as this week, Instagram is planning to begin testing the removal of “Like” counts for US users. CEO Adam Mosseri announced this news at WIRED25 in San Francisco last week. The possibility that Instagram could possibly take away “Likes” could disrupt the influencer community, as the social proof metric goes private. Without being […]
TapClicks, the marketing intelligence, analytics and workflow management platform, has acquired Megalytic, an automated client reporting and dashboard provider. TapCicks is a a unified data solution for advertisers, agencies, brands and media companies with connectors to marketing and advertising platforms (like Google Analytics and Facebook Insights). Now, the company can integrate its data connectors into […]
Wisita, which is a video marketing solution that allows brands to build their own video hubs, rolled out free version of its Channels product. It even added some new features, such as a Subscriber tool that lets brands capture emails and the ability to create Facebook Custom Audience lists from viewer data. SMBs who don’t have […]
Email analytics and delivery platform, 250ok, has integrated Google Postmaster Tools data into its solution. It is able to pull in Google Postmaster data from Gmail across multiple IP addresses and sending domains for deliverability analysis via an API. Google Postmaster Tools, launched in 2015, is a resource for high volume senders to analyze email performance and […]
Adobe released its Customer Journey Analytics as part of its Adobe Analytics platform. This new offering is powered by Adobe Experience Platform, and is being touted as an easy to use interactive analytics interface that allows “anyone in an organization” to work with data, not just data scientists. “From the start, the team developed the Customer […]
On August 14, Shopify launched its new Shopify Chat tool. This consumer-facing native chat function can be implemented on Shopify e-commerce sites at no additional cost. After the feature is enabled, the chat tool will display on all pages of the merchant’s online store. The feature is compatible with all browsers and operating system. With […]