Multinational

Google Surveys Now Available In More Than 50 Countries

On March 6, Google announced that it is expanding its Google Surveys product and Surveys 360, its survey solution for enterprises, to over than 50 countries. Google Surveys was originally launched in 2012 as Google Consumer Surveys, and was designed to “… put quality market research in the hands of businesses of all sizes,” says Google.  With …

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International PPC: How Do We Deal With Currency Fluctuations

When you’re running a normal local PPC campaign, you never have to think about things like international exchange rates.  But when it you are running a business that deals in international PPC, an issue you’ve got to keep track of how to keep track of your spend and ROI abroad compared to at home.  Which do you …

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