A company’s reputation and the trust it instills are critical to its success. But what exactly do business reputation and trust entail, and why are they so vital? A business’ reputation refers to the overall perception of the company held by customers, employees, partners, and the general public. It is built over time through consistent […]
Reputation management is more important than ever for businesses in today’s digital age. With review sites, social media, and other online platforms, it’s easier than ever for customers to share their opinions about companies – both good and bad. This means businesses need to be proactive about managing their online reputation in order to build […]
HAL 9000 won’t let Dave back in the spacecraft. What’s gone wrong? Was it something Dave said? Your brand’s online reputation can also determine whether customers will let you into their wallets or not. In this episode of the popular Here’s Why digital marketing video series, Mark Traphagen reveals the six factors that work together […]