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Category: Online Shopping

Amazon Adds 50+ Dash Brands, But Data Shows Only 47% Use Purchased Buttons

Amazon has further expanded their current collection of Dash Buttons., adding over 50 new brand to the Dash program.  Some of the new brands that are already participating in the program includes Dial Liquid Hand Soap, Campbell’s Soup and Quilted Northern.  Some of the new brands that have been added to the program are Play-Doh, Nerf […]

Black Friday Weekend: E-Commerce Thinned Crowds, Mobile Devices Drove Traffic

After observing how Black Friday has been the last few years, I’ve noticed a change in the general trend of the annual holiday shopping at these brick and mortar stores.  As I have been a part of the chaos of Black Friday myself, I remember how many people tried doing all of their major Christmas […]

The NRF Says Online Sales Are Expected To Increase 6 To 8 Percent This Holiday Season

As it is now mid-October, retailers are currently gearing up for the impending holiday sales surge that they will all be facing very soon.  With the holiday season almost upon us, the National Retail Federation announced on Thursday that its expecting sales to increase 3.7 percent to $630.5 billion in November and December, which is down slightly […]

Report: Conversion & Add-To-Cart Rates Have Been Declining For A Year

According to a report from Monetate, it looks like both conversion rates and add-to-cart rates have been falling over the past year, with the exception of a fourth quarter holiday bump. In the report, which analyzes a random sample of more than 7 billion online shopping experiences using “same store” data across each calendar quarter, […]

Black Friday & Cyber Monday Mobile Transactions Reached 37 Percent — Report

It was originally predicted by AppLoving that 30% of Cyber Monday transactions would originate from mobile devices, and the overall though coming from Twitter was quite skeptical.  Based on a data consensus, mobile buying through mobile devices didn’t quite hit 30%, although it did earlier in the weekend. The anti-fraud company iovation, based on a new […]