What is Performance Max? Performance Max is a goal-based campaign type that gives advertisers access to all of their Google Ad inventory from a single campaign, and is meant to complement keyword-based Search campaigns. In this video, Logan Schiff, Director of Paid Media, joins John Lincoln to bring you an inside look at Performance Max …
Do you want to diversify your online advertising while leveraging Google’s ecosystem in order to reach more people? Find out how to get started with Google Performance Max ads solution with Social Media Examiner‘s video! Why Use Google Ads What Is Google Performance Max? Preparing To Use Google Performance Max Google Performance Max Conversion Tracking …
Google Performance Max: What Marketers Need to Know Read More »
Google’s Performance Max campaigns where released a year ago, in November 2021, and by now, many people have been given the chance to get used to the new campaign type. In case you’ve been left out of the loop, or just haven’t gotten much experience with it, what exactly are Performance Max campaigns? According to Google, …
How To Set Up Your Performance Max Campaigns The Right Way Read More »
Released in May of 2021, Google Ads Performance Max is a type of goal-based campaign type that allows performance advertisers to access their Google Ads inventory from one campaign. Performance Max works together with keyword-based Search campaigns, helping you find more converting customers. Google has really pushing Performance Max campaigns to advertisers by announcing three …
Google Ads Releases New Performance Max Features Read More »
With Google’s new Performance Max Campaign just last year, hopefully you’ve had time to get used to it and have it become a part of your over all marketing efforts. For those who may not have heard of it, or who doesn’t know much about it, here’s what Google describes Performance Max Campaigns as: “Performance …
Everything You Need to Know About Google’s New Performance Max Campaigns Read More »
According to an announcement by Google, the Performance Max campaign will be seeing a broader rollout. With that announcement, marketers have been posing questions about what Performance Max is compared to other campaign types. So, what is Performance Max? Performance Max is Google’s automated campaign type. “We’ve been working on automation for a long time, …
Everything Known About Google’s Performance Max Campaigns Read More »
During its annual Marketing Livestream, Google expanded the capabilities of several existing features and products on May 27, 2021. The first thing Google did was to remove the spending threshold of the Customer Match feature. This could end up making it more useful to businesses of all kinds. The Google Ads Insights page is also getting …