On January 9, Reddit announced that it named Shariq Rizvi as vice president of ad products and engineering of the company. Rizvi will be leading Reddit's monetization and ads product team, as well as report to Steve Huffman, the CEO of Reddit. Rizvi, who was most recently the co-founder and COO of Netsil, which is [...]
It's been a year since Reddit launched native video, and since thing, Reddit is reporting it is seeing more than a billion video views per month on average. The platform says it has experienced a 38 percent growth in native videos since the start of the year, with advertisers seeing higher conversion rates and more engagement with video [...]
Reddit announced last year that it was undertaking its first major redesign in over a decade. According to Reddit's CEO and co-founder, Steven Huffman, there was a variety of goals that had been attached to the project. The chief goal was to decrease the bounce rate of first-time visitors and lift the amount of time [...]
In an announcement on Wednesday, Reddit rolled out its native ad placements to the Reddit Android app. This roll out follows the native ads that came out for the iOS app last month. The Android Promoted Post user experience will mirror the one existing for iOS. Not only are comments enabled, native ad placements even features both upvotes [...]
Reddit is now making it easier for brands to manage their presence on the platform. The company made a deal with Sprinklr, the social marketing platform, to make it easier for brands to use Sprinklr to publish comments to Reddit's topic-based forums, or "subreddits," as well as to manage the private messages received from Reddit [...]
Reddit is without question one of the hardest social media sites to succeed on – but that doesn’t mean it is impossible. SEJ’s Chief Social Media Strategist, Brent Csutoras, shares the most important steps you need to take to be successful on Reddit.
If you're a Reddit user, than this news is just for you! It was announced earlier this week by Reddit CEO Steve Huffman that could cause some dropping jaws, as well as the rejoicing of advertisers. Reddit will support not just subreddit ad targeting, but they will be broadening out to interest targeting, which is, according to Huffman, [...]
Have you been missing out by avoiding the social media platform Reddit? Long time Redditor and social media expert Brent Csutoras walks you through the how and why of advertising on Reddit.
You've been doing a lot of marketing lately. You've hit up Facebook and Twitter. You've been pushing those emails to your subscriber base. What else could you possibly do? Another direction you could take your marketing efforts is Reddit Posting something on Reddit is easy, as it'll get some good exposure. After all, it is the [...]