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Category: Remarketing

Google Partners – Remarketing Tag Setup

So, you want to know how to set up a remarketing tag on your website?  Check out this Google Partners and find out how!

AdRoll Launches First-Party Data Pool For New Customer Targeting

AdRoll, the ad retargeting platform, has decided to branch out some new customer acquisition marketing with act-alike audience targeting, which is based on a pool of advertisers’ first-party data. The product, which is called Prospecting, launches in beta form on Wednesday.  According to AdRoll, there are over 1,000 advertisers who are participating in early test […]

Accelerate Remarketing with Google Analytics

In this episode of Google Partners, we’ll be joining Googlers Sophie Finck (SMB Global Product Lead) and Dan Stone (Product Manager) to deep dive into Google Analytics Remarketing and demo Instant Activation. It’s the easiest and fastest way to get your GA customer on Remarketing without retagging!

Google Partners – Advancements in AdWords Dynamic Remarketing (with the Google Product Manager)

In this episode of Google Partners, we will be joining Google Product Manager Jyoti Vaidee and Global Audience Product lead Barney Pierce as they walk through recent game-changing advances in AdWords Dynamic Remarketing. They will discuss the launch of dynamic remarketing for all verticals, and provide helpful hints and best practices on how to set up […]

The Components Of A Well-Oiled Retargeting Machine

In marketing, we are always looking for ways to get our message and the thought of our products out there to the masses.  After all, if we don’t, then you won’t be in business for much longer.  But theres more to it than getting your message out there once and you’re done. Marketers are always […]