Safari

WWDC: Safari will block third-party ad trackers from following users around the web

Out of the announcements that came out of Apple’s WWDC developer conference is news that Safari is going to prevent cross-site tracking. Craig Fedrighi, Apple’s Senior VP, said “intelligent tracking prevention” uses machine learning to keep trackers, specifically ad trackers and third-party data trackers, from following users as they go from site to site. This …

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Users Could Soon Start Blocking Mobile Ads On Safari With iOS 9

When iOS 9 makes its debut, Apple is giving app developers and easy way to create mobile ad blockers for their web browser, Safari, on iPhones and iPads.  This could be bad news for those companies and businesses using ads to market their products and services. Although Apple never came out and used the term …

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