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Category: Search Features

Bing Brings AI And Natural Language Models To Both Autosuggest And People Who Ask

In an announcement made on September 23, Bing added added natural language generation models to autosuggest and People Who Ask in order to bring improvement to these features. Not only are they using natural language for these features, the company has expanded its natural language representation models to its question answering and semantic highlighting features …

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Google Releases AMP Stories v1.0 With New Features, Including An Ads Beta For DFP Users

On July 17, following the introduction of AMP Stories for publishers in February, the AMP team has announced several updates to AMP Stories, including monetization capabilities. Version 1.0 of AMP Stories is now available to all developers, no whitelisting needed. AMP stories are standalone compilations of pages with AMP and HTML layers of elements such as media, …

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Voice Agents And Interfaces Will Require Many New Marketing Strategies

Every new marketing deliver system begins with a sing approach (this includes the likes of TV, websites, social media, or mobile).  When mobile first got on its feet, marketers would contemplate if they had “a web strategy” or “a mobile strategy.” After a while, they were able to discover a number of different strategies that …

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Will Chatbots Become Part Of The Consumer Search Experience?

One of the fist things you need to think about when it comes to the future of organic search, common considerations include the impending mobile-first index, machine learning, AI, natural language processing, voice search, site speed, HTTP 2, personalization and consumer behavior changes led by the Internet of Things and digital assistants. But during  a Future of …

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3 Tactics That Are Being Used For Answer Boxes

In the organic search rankings, first position is great, but “position 0” is even better!  What is position 0?  Basically, position 0 is the answer box you’ll find when you preform certain search queries on Google, and taking an answer box that uses your content over the first normal organic position is just awesome! It’s possible to see …

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Bing Has A Chatbot Answering Local Search Questions

A chatbot has been added by Bing to assist users with some local search results for restaurants in the Seattle area.  Matt McGee was able to replicate the chatbot option option in Bing’s desktop search results, but not in the OS app or their mobile browser search results. This feature shows up at the bottom of the …

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Google Is Testing A New Way To Report Offensive Autocomplete Suggestions

Google is testing a new and visible way for searchers to report potentially offensive suggestions in its Autocomplete feature. As things are right now, the test is limited to a very percentage of Google users.  Google is saying that it hopes to roll out the feature to all users around the world soon.  Google shares …

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