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Category: Site Structure

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Simplifying Sprawling Sites: Moz’s Framework for Resource Libraries

By Scott Davenport | August 11, 2023 | Site Structure

In her video “Site Architecture for Resource & Content Libraries,” Moz’s Kavi Kardos provides a helpful framework for restructuring and optimizing content-heavy sites like blogs, magazines, and educational resources. He outlines a four-step process: Following this strategic process can help simplify unwieldy content sites, improve SEO, and create a better user experience. Kavi provides detailed […]

Google Mobile Speed Update Has No Impact On General Mobile Rankings

By Scott Davenport | July 27, 2018 | Google,  SEO,  Site Structure

The Google Speed update, which began rolling out on July 9, has reportedly so far had almost no impact on downgrading the ranking of mobile pages in the Google mobile search results in general. The folks at SEO PowerSuite looked at about 33,500 keywords, 1 million pages of search results and the positions from one to number 30 before […]

Here’s Why Your Site Structure Matters for SEO

By Scott Davenport | June 6, 2017 | SEO,  Site Structure

Subdomains, subfolders, and microsites: which is best for organizing the content of your website? In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen asks Eric Enge to cover the pros and cons of each, especially from an SEO perspective. Brought to you by Stone Temple Digital Marketing https://www.stonetemple.com […]