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New Report From MarTech Today: Enterprise Customer Data Platforms: A Marketer’s Guide

According to the CDP Institute, the customer data platform (CDP) market, by 2019, is expected to generate $1 billion in revenue.  The increasing complexity in the customer journey, martech stack and data governance is the driving growth of this increasing revenue. In the first publication of MarTech Today’s “Enterprise Customer Data Platforms: A Marketer’s Guide,” it …

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